Importance and Challenges of Gender Communication in Business Organisation

In business organisations human resources can be both males and females. As we had already discussed that male and female have different conversational style, in many cases there is high chances of having misunderstanding between male and female office personnel.

Though there is work division for an individual, in most of the cases there should be the proper coordination and communication between both male and female employees otherwise their output would be ineffective which will not produce productive outcome. If such situation occurs both the male and female employees have to confront the charges from the managerial level.

Lets talk about the communication teaching department of Manukau Institute of Technology. There are both male and female lecturers. For example sometimes if the program coordinator Sandy has to instruct or explain some important things to other male lecturers, she may explain it in rapport style which may not be liked by other male lecturers. On the other hand if the male lecturers like Nuddy has to explain about the progress report of the students regarding his topics, he may just use report style and Sandy may expect more about it. 

If there is no proper coordination between Sandy and Nuddy or among other male and female lecturers of the communication department, there won't be effective planning regarding the ways of teaching and other factors related to the course which will not only affect students but also create controversy among the lecturers in the communication department.

But as the courses have been effectively taught by both the male and female lecturers, we can say that our both male and female lecturers have proper coordination and communication among each other.

In this age of globalisation and commercialisation we have to work in a multicultural environment. It means that we may have to work with males and females from different countries having different cultures. The difference in culture also mean the different in communication style as well. In such situation we should be very  careful while communicating otherwise there may arise critical conflicts among us.

In different business organisations males and females have to be very careful about both the viable and non viable communication and communicate in a proper way deciding which communication style would be very appropriate in a particular situation. 

In most of the shopping centres and in different organisations we find the involvement of more females as sales person or receptionist as they can rapport in a proper way with the consumers. The way how they establish relation is very important because when they can establish intimacy with the customers they will use their product and services. So their communication style has a lot to do with the success of business organisations.

When messages are transmitted from males to females or vice versa in the organisation, there is a potential for distortion of the message due to how it may be perceived. Differences in communication between males and and females may be a result of this distortion or differences in the style and content of the messages. The styles of gender communication have been expressed as "debate versus relate", "report versus rapport", or "competitive versus cooperative". These different styles of communication are believed to be the cause of miscommunication. The commonly accepted differences in these styles of interaction can be summarized as follows:

• Competitive 
• Make more commands 
• Limited emotional content 
• Quantity of speech limited 
• Use of slang and/or swearing 
• Gives information Relational  
• Ask more questions  
• Discuss feelings and perceptions 
• Higher quantity of speech 
• Polite speech and
• Others

So males and female office personnel working in different level and positions in the organisation or in different branches of an organisation should be aware about the above mentioned points and use the proper conversational style to communicate as per the need and demand of situation of the workplace. It doesn't mean that female office personnel should necessarily adopt male's report style and vice versa, it means according to the nature of working place they should collaborate with each other in communication should that they can work effectively with the proper communication style that won't let conflicts arise among them.